Welcome to The Funding Flow
The Funding Flow is a storytelling-driven blog and resource hub created for nonprofit professionals who are passionate about their mission but need real, practical tools to fuel their fundraising success.
Strategies That Work
Discover practical insights, tested tactics, and real-world lessons from nonprofit professionals who are finding creative ways to fund their missions.
Vision First: The Fundraising Power of a Clear Future
Donors don’t fund activity. They fund outcomes. That statement can feel uncomfortable for nonprofit leaders, especially those who know how much effort, expertise, and care it takes to deliver programs well. Programs matter. Operations matter. People matter. But in…
Why Mission and Doing Good Work Are the Foundation of Successful Fundraising
Fundraising has a reputation problem. Too often, it’s framed as persuasion, pressure, or performance, clever messaging, urgent appeals, or perfectly timed asks. But the truth most experienced nonprofit leaders eventually discover is far simpler and far more demanding:…
The Community Blind Spot Undermining Nonprofit Fundraising
Nonprofit fundraising is often framed as a technical challenge. Leaders scrutinize email open rates, debate ask amounts, test new platforms, and search for the right campaign formula. When results disappoint, the assumption is clear: the tactics must be wrong. Yet…
The Funding Flow
We believe that fundraising isn’t just about money, it’s about momentum. Our goal is to equip mission-driven leaders like you with the strategies, stories, and inspiration you need to grow a loyal donor base, amplify your impact, and stay true to your vision.